Business owners, have you heard about TikTok yet? This week, Cathy and Toby discuss how this social media platform can be used for...

While Cathy and Toby are married, he’s been spending a lot of time with something else: Tiktok. AKA – his new love. What’s TikTok? It’s...

This week Cathy and Toby talk about how to connect with your audience by putting yourself out there. For business owners, sometimes this...

As an entrepreneur, there are a lot of things pulling you in a lot of different directions. Sometimes you just need a little focus....

You know those days when you’ve got a bunch of boring data to input, and need to add some pep to your very, very boring step? Or those...

Here at Cat's Cove, we are curious about trends and like to try new things out. As an early adopter in his demographic, Toby has been...

When Toby and Cathy are meeting with business owners for the Digital Main Street work we’ve been doing across the province, we are often...

I am currently reading a middle-school novel to my eight-year-old daughter that somehow taught me a life lesson about marketing your...

Last week, a New York Times best-selling author called something I wrote “fascinating.” The author was Gretchen Rubin. She has had...

It’s 1972. A young man puts on his best plaid sport jacket. His pants are ironed with precision pleats, his shoes shined, his tie is...

Bonnie here. Lately, I’ve been thinking a lot about how heroes come in all shapes and sizes. Real heroes are those who turn what might...

Everyone can agree: there is nothing worse than conflicts in the workplace. Whether you live or work with them, if you aren’t getting...

When Michelle Obama talks, you listen. She captured my attention for the full 75-minute conversation she shared with Komal Minhas at the...

Sasha, here. Gardner Minshew II. If you haven’t heard of him, you will soon enough. The moustache. The headband over the Steve...

Sasha, here; Last weekend, Bonnie and I went to a friend’s house for family pizza night. The pizza was stellar, the company even better,...

Every Friday, I risk burning down my house, but it is totally worth it. Let me explain with a question. Do you know the secret to the...

"Ist mnuha eanrtu ot tawn ot rgufei gnitsh tou.” It’s a riddle.  Can you figure it out? Sasha, here. For the past 14 years, I have had...

H Have you ever walked into a place, ordered something and then when it arrived, you were certain you could hear angels singing and...

Last week I was visiting businesses across York Region as part of a large scale Digital Main Street project. We’re helping to bring...

SEO. What does it mean? In short, ‘search engine optimization’ is the process of making changes to your website design and content in...